Shopper research with wearable eye tracking

Tobii Pro
737 views
July 04, 2016

In this video, researchers use Tobii Pro Glasses 2 in real grocery store and convenience store environments. This methodology allows the team to discover deep insights about what the consumers are experiencing and how they are making their buying decisions. To learn more about Pro Glasses 2, visit http://www.tobiipro.com/product-listing/tobii-pro-glasses-2/.  

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